Jeff grew up in South Omaha playing basketball, baseball, football and soccer for both club and school. After graduating from Omaha South High, he went on to get his Bachelor's Degree in Finance from Drake University. Jeff had always wanted to do two things, coach and own his own sports company. He established Infinite Sports World, ISW, in 2012 after working for over a decade as a soccer coach and director. His passion for sports and developing youth and adult athletes has driven ISW to become a world renowned company. Since ISW was established we have trained over 7500 athletes, ages 4 to 65 years old locally, regionally, nationally and internationally. ISW works with soccer, baseball ,hockey, basketball and football players in addition to triathletes, runners, swimmers, gymnasts, ice skaters and wrestlers ISW opened its first Athletic Training Facility in 2015 with a focus on Sports Training, Performance, Psychology, Nutrition and Massage. Infinite Sports World's focus on Holistic Athletic Development combining mind, body and spirit with the goal of Maximizing Athletic Potential.